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Need to Hire
Zuma Jay surf hire and surfboard demo centre
At Zuma Jay we pride ourselves on the quality of our surf hire equipment. From our main store in Bude we hire a large range of equipment including surfboards for all abilities; right from basic beginners surfboards to the latest high performance surfboards.
To compliment our surfboard hire we have wetsuits to suit all water temperatures, bodyboards, and all the accessories to get you in the water and enjoying the surf!
We are also a dedicated Surfboard Demo Centre which allows you to test out boards and with our expert advice we hope to find the right board for your needs!
Our surf hire prices cover a 24 hour period giving you plenty of time to enjoy your surfing! Weekly rates and large group hire rates are also available. If your unsure what you need we can advise you just pop in and see us, email or give us a call on (01288) 354956.
Hire Rates


We work very closely the RNLI in that we are a member of the 'Surf Hire Safety Scheme' which ensures that only the best equipment and advice is given to make sure your as safe as possible during your session.
Surf Safety
- Wherever possible, always surf at a lifeguarded beach and follow the advice of the lifeguards,
- Novices should only ever surf between the black and white flags.
- Ask a lifeguard for advice on where to surf.
- Always have a lesson at an approved BSA or ISA school.
- Always wear your leash.
- If you get into trouble never abandon your board - it will keep you afloat. Wave your hand and shout for help.
- Never surf alone.
- Never surf between the red and yellow flags.
- Never drop in on another surfer.
Rip currents (Rips)
Rips are strong currents running out to sea that can easily take swimmers from shallow water out beyond their depth. They are especially powerful in larger surf, but are also found around river mouths, estuaries and man-made structures like piers and groynes.
How to spot a rip current
- discoloured, brown water (caused by sand being stirred up from the seabed)
- foam on the water's surface
-
debris floating out to sea

- a rippled patch of sea, when the water around is generally calm.
How to get out of trouble
If you are caught in a rip or strong current, obey the three Rs:
- Relax – Stay calm and float. Do not swim against the current, swim across it.
- Raise – Raise an arm to signal for help. If possible shout to shore for help.
- Rescue – Float and wait for assistance. Do not panic, people drown in rips because they panic. Obey directions from the lifeguard.
If you think you are able to swim in, swim parallel to the beach until out of the effects of the rip and then make your way to shore.
